There is so much talk today about being FIT for golf equipment. With the advent of Trackman, Flightscope, and even motion capture, today’s golfer scoffs at the idea of buying a set of golf clubs ‘off the rack’. I get this. I understand it. I am employed by a golf equipment manufacturer that believes in the value of equipment being fit properly to the average player. But, I want to talk about that process.
Read More
